9 Ways for Your Business to Succeed on the Internet Without a Web Site!
By Jeffrey Spencer
It is possible to succeed and profit on the Internet without a website.
I have been marketing online for over 2 years, most of that time without
a Web site. I have sold well over $10,000 in product using nothing more
than an e-mail account.
You can achieve this kind of success on the Internet if you look at
cyberspace as an extension of mail-order marketing. The Internet is an
additional promotional tool for getting prospect leads and selling
products.
Here are nine ways to succeed on the Internet without a web site. In
each case, the goal is to direct people to your e-mail account to obtain
more information.
1) Place classified ads (similar to print classifieds) in the commercial
on-line services including America On line (keyword: classifieds), Compu
Serve (Go classifieds) and Prodigy (Jump classifieds). Do you promote a
specific product or service off line? Adver tise it with an online
classified and have people contact you via e-mail for more information.
Send sales info by return e-mail or regular mail.
2) Place classified ads in Web classified malls. Check out http://
www.imall.com for an example. Do a search in a search engine for
"classified malls" to locate others.
3) Use autoresponders. These are e-mail robots that automatically send
information to the person that sent e-mail to the autoresponder. You
will also receive a digest of the e-mail addresses and the messages sent
to your autoresponder. Save this information for follow-up marketing.
Visit http://www.net opp.com/JS-2528 for information on reliable
autoresponders at great prices.
4) Use Internet Newsgroups to network and locate target customers. Offer
items for FREE such as a catalog, report or article. Be careful of
blatant advertising. You want to offer information of value to users. At
the end of your FREE article or report, briefly tell people what you do
and how to contact you for more information. Visit http://www.deja
news.com for information on over 15,000 news groups.
5) Advertise in e-mail newsletters and online mailing lists. Just like a
magazine or newspaper, you can advertise in other people's e-mail
publications. This is a great way to reach your customers directly by
e-mail. Visit http://www.liszt.com for information on thousands of
e-mail lists. Send e-mail to ad rates@info back.net for advertising
information in my e-mail newsletter.
6) Buy solicited e-mail lists. Similar to direct mail, you can send
advertisements about your products directly to people's e-mail accounts
along with instructions on how to get more information. However, be
careful about renting unsolicited e-mail lists. This can be very
damaging to your business if used incorrectly. Visit
http://www.postmasterdirect.com for information on solicited e-mail
lists.
7) Build your own "house" customer e-mail list. Save the e-mail address
of anybody that contacts you via e-mail. These people are good prospects
to contact for follow-up marketing. They've already shown an interest in
your business. When sending follow-up marketing messages by e-mail you
incur no costs for postage or printing. Great! Integrate your e-mail
list-building with all forms of marketing, both on and offline.
8) Get FREE publicity online with press releases and articles you have
written. At the end of an article, offer something FREE to readers via
e-mail. Visit http://www.gebbieinc.com/presto.htm for information on
blasting press releases online.
9) Host online Forums. On America OnLine and CompuServe there are
numerous forums covering almost every topic. Contact the administrators
of these and propose to be a guest expert for a future forum. This
establishes you as an expert. People who participate in the forum might
contact you about doing business.
By putting these ideas to work, you can build your business on the
Internet with only an e-mail account. HBM
Jeffrey Spencer is the publisher of the nationally recognized newsletter
"Internet Profits!" and author of dozens of internationally published
articles. E-mail your name & mailing address to ssimail@ix.netcom.com
for newsletter information plus his special FREE report: "How to Really
Use the Internet to Make Your Business More Competitive, Profitable and
Successful!" Join his FREE "Weekly Success Tip" e-mail newsletter by
sending e-mail to ssimail@ix.netcom.com or visiting
http://www.choicemall.com/successstyles.
Originally Published at http://www.homebusinessmag.com/
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